Earlier yesterday Google launched it’s long-awaited feature, which is the Real-Time Search. Real Time search is currently available to limited users, but will go globally for the public within the coming days. I personally use Twitter’s search for tracking the newest trend of a certain topic, since Twitter is the biggest real-time community on the web and originally is the one who started the real time revolution.
What Google is doing is that they are adding this feature to the Internet. Now with Google’s Real Time Search you can get LIVE updates from different communities including; Facebook, Identica, MySpace, FriendFeed, Jaiku, and Twitter. Other than having the updates of these communities in real-time, Google will also include results from different websites on the Internet also in real-time.
Who can benefit from Google’s Real-Time Search?
1- Brand Managers:
Now, it will be EXTREMELY easy to know what people are saying about your brand in Real-Time and you can in return respond directly. This will improve your presence online and will give you the advantage of direct response to all inquiries, complaints or even compliments.
2- Second Level News Portals:
I mean with second level news portals, all portals that are not part of a news agency and that depend on a third party to get its content. By searching a specific keyword, they will easily get all updates and most recent news about this keyword.
3- Everybody Else:
Everybody will benefit from Google’s Real Time Search for the accuracy and the quality of the results it’s providing for its users. Who doesn’t want to have the newest and latest news of a certain topic in real time?
Personally, I am excited to track and manage what people say about SteitBlog and other products. I usually track the feedback through different services and apps, but now it all can be done through Google.
Google also announced that they have applied this new feature to their Android and iPhone applications, but it seems the update is yet to be officially released since I have tried to use Google’s application on an iPhone and still it’s operating as usual.
Are you excited about Google’s real-time search? How do you think you can benefit from it?
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@lionslinger
December 9, 2009 at 7:26 amGoogle is becoming more powerful and effective in our online endeavors. I want to check this new feature of Google. :-)
@robertbravery
December 9, 2009 at 6:28 pmNice post Steit,
Real time search is a great feature. I actually tested it out. With a few of my tweets and Google open in another window. Amazing, within minutes my tweet appeared on Google. Now no one can say that they have not appeared on Google #1 page near the top. Albeit for a brief moment. Well depending on the popularity of the search.
Here are two posts I wrote that might be of interest to your readers.
Google’s Real-Time Search
Is Google the Big Brother of the 21st Century?
Thanks once again for the great post. Enjoyed it.
@steitiyeh
December 9, 2009 at 6:57 pm@Robert, yeah Real-Time is actually a very cool feature and beneficial! I think now competition and challenge is more fair for everyone!
@teasastips
December 9, 2009 at 8:59 pmGreat article. I agree, Brand Managers have much to gain with real time search. The benefit will come when promoting valuable information to potential clients and customers as it occurs.
@bbrian017
December 9, 2009 at 9:07 pmwow I was amazed by that video. I didn’t expect it to be so cool and full of features. I’m extremely excited about Google’s real time search after this post. I’m so excited I ‘m going to share your article in our blog forum to see what our members think.
Don’t worry I will link back to your blog in hopes to create more discussions. Thanks for the insight steit
@steitiyeh
December 10, 2009 at 12:27 am@Brian @Teasastips Yeah, Real-Time is amazing!! it keeps you updated with the LATEST information on the web for a specific keyword or search term!
@techmaish
December 13, 2009 at 9:17 pmThanks for sharing this useful and informative article.