Last night the announcement and launch of Google Buzz buzzed the whole sphere on all levels. But the question is: “Is Google Buzz going to buzz on the long-term or it’s going to be a momentum and that’s it?” I personally have various concerns about Google Buzz specially that it still has not yet been added to my Gmail, which I think is a sin in launching any new product!
Earlier last year Google launched Google Wave, which I personally considered as a one great collaboration tool and I have used it in different projects ever since. When Google first launched Wave, a lot of people shared their wish lists or which could be considered as a list of missing features that should be added to it. Since I didn’t try Google Buzz yet, I have a few concerns regarding it.
Product Roll-Out:
I don’t think that it’s a good idea to have the service available for a certain bunch of people rather than everybody together, specially when you’re launching a whole new product. Availability in phases works well when you release a new feature to a current product/service but not when launching a whole new service. We heard a lot about Google Buzz and it’s not there, very soon; the buzz will disappear and the conversion rate will be WAY less than it could have created if the service was available.
Facebook:
All the reviews I read mentioned that Google Buzz is not integrated with Facebook, which is the biggest social network on the Internet with more than 400 million users. I really don’t know what Google is trying to do, are they thinking to replace it!?!? No, they will not! It’s too late to replace it now, why don’t you think of complementing it and enable your users to manage it in addition to the variety of options you are providing!
Name:
Seriously? Couldn’t you guys find a better name?! Yahoo already used it ages ago, didn’t you hear about Yahoo! Buzz? This is not the point, I really don’t like the name and I don’t think it’s catchy and fits for a social network! Compare it to MySpace, Facebook, Twitter, FriendFeed, Orkut, Flickr. Buzz is a very formal naming, couldn’t you find any lamer name for your product?
I am sure that I will have much more concerns once I try it out, but till then I should be fair enough and mention a few features that I think are cool to have and utilize in Google Buzz.
- It’s integrated with your Gmail, no need for a new tab on the browser with different login details, you can use it on the go while reading your emails and replying to them.
- Links are shown as Thumbnails as if they were linking to any multimedia content such as photos or videos.
- When it comes to sharing content with your followers/friends you can choose it to become either public or private sharing, this feature is really cool and gives you more control over what you are sharing.
- You will also be notified on all comments and updates that occur on the buzz you create over email, and those notifications are updated LIVE!
Back to the title of this article, is Google Buzz going to buzz or not? I can’t really judge right now, but I think it will buzz specially for businesses, I think it will be a very beneficial social marketing tool for them. Do you think it’s going to buzz or not? Did you try it yet? Let me know.
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@mikecj
February 10, 2010 at 7:22 pmI’m a bit disappointed as I use Google Apps, which gives me the GMail interface for my own domain email. Checking the Google site, I can see that they do plan to roll out Buzz to apps users in a “few months.” I don’t know whether to resurrect my old Gmail account or just wait.
Mike CJ´s last blog ..Using a Lightbox to increase subscribers
@steitiyeh
February 10, 2010 at 7:41 pmI use Google Apps as well and guess what? Not only for this, most of the features they launch take time to arrive to Google Apps! The thing is I didn’t yet get the Buzz on my Gmail!! What they are waiting for!!?
@donpower
February 11, 2010 at 1:57 amHey Mike hey Steitiyeh!
I have a perfunctory Gmail account which I never use and a Google Account that I only use to login/comment on blogger blogs.
So 2 questions for you guys:
1. What the heck is Google Buzz?
2. Do I need to care?
Thanks!
- Don
Don Power´s last blog ..A 2010 Olympics Solution for Homelessness-Let Them Shovel Snow
@techthinker
February 11, 2010 at 4:57 amFiras, I can access buzz from both of my gmail accounts. Giving it a try now.
Aaron´s last blog ..Passion vs. Enjoyment
@steitiyeh
February 11, 2010 at 2:42 pm@Don, GoogleBuzz is a new social media tool by Google added to its Gmail users! I was given access to it a while ago and I am playing around with and will be sharing a review very soon over here. Do you need to care about, I think you should since it is buzzing all over the Internet but I don’t guarantee that you’re gonna like it or benefit from it! :D
@Aaron, I was given access to it a while ago!!
As I say the following I do so knowing that it’s still a new program, I don’t understand enough about it to make an opinion yet, and Google always has a bigger picture in mind than I can see. Anyway, I really don’t see a huge difference, other than marketing, between this and what yahoo and other such sites have been doing for a while already.
Hi Steit,
I was never convinced with Buzzing or Tweeting or 140Character-ing along the day. In my opinion, they are missing the point of human communication. However, products build their brand name once their services become popular. Buzz or any other name, it totally depends on what value they add. Buzz is easy and it may be Buzzing some day.
@steitiyeh
February 14, 2010 at 11:32 amHello Akram,
Thanks for your comment, I have to agree with you but I have also to add that some names such as Twitter have forced people of all levels to be present in their networks! Now all enterprises who are not present in the social sphere are missing a lot of opportunities and communication channels with their clients/customers regardless they were 140 Characters or more! At the end of the day, you have raised a VERY valid point which is the quality that any party is providing!
Thanks
Steit
It’s really works for me.Thanks dude.